How UfarmX evolved from farming 100 acres in Nigeria to building the credit infrastructure for African agriculture.
✦ Our Journey
From farmers to
infrastructure
We did not start in a boardroom. We started in the fields — and that is what makes us different.
Nigerian farm fields
✦ The Full Story
UfarmX began in the fields, not a boardroom.
During COVID, our founder Alexander Zanders purchased 100 acres of farmland in Iseyin, Nigeria. Working alongside local farmers, he discovered a broken system: hardworking farmers could not access credit because banks saw them as too risky. Without credit, they could not afford quality inputs. Without quality inputs, yields stayed low. It was a cycle trapping millions in poverty.
So we ran an experiment. We provided 15 farmers with inputs on credit, technical support, and connections to buyers. The results:
yields tripled, revenues doubled, and our default rate stayed under 10 percent — outperforming traditional banks.
That experiment became UfarmX. But we realized we could not lend to every farmer in Africa ourselves. So we pivoted — instead of lending directly, we built the infrastructure that enables others to lend safely.
Today, we are scaling across Nigeria, Senegal, Liberia, and Kenya. In 2027, we launch our API product — making our credit scoring available to any financial institution at the click of a button.
✦ Meet the Founder
Alexander Zanders
Founder & CEO
Alex is a farmer-turned-fintech founder with deep roots in African agriculture. After purchasing 100 acres in Nigeria during the COVID pandemic, he experienced firsthand the credit barriers facing smallholder farmers.
Techstars Farm to Fork alum, Black Ambition Grand Prize winner, World Economic Forum attendee, and operator of Ile ayaba Farms in Nigeria — named after his grandmother.
✦ Our Values
Built for
everything we do
Farmer First
Every decision starts with impact on the farmer.
Infrastructure Mindset
Every decision starts with impact on the farmer.
Data-Driven
Every decision starts with impact on the farmer.
Infrastructure Mindset
Every decision starts with impact on the farmer.
Ready to be part of the story?
Join the retailers, banks, and partners building the future of African agricultural finance.